WHO WE ARE
We are an Experience Management Agency and an Implementation Partner for all your MICE requirements, Events and Customized Corporate Engagement Activities. Our services are offered overseas as well as in domestic destinations.
Our expertise lies in creating impactful brand experiences through storytelling. We specialize in conceptualizing and executing comprehensive customized plans for our clients across various marketing requirements.
Whether you want to work on Branding & Identity, Marketing Solutions or Events, we are all about exceptional service.
OUR TEAM
We are a bunch of driven ideators and skilled strategists with years of global experience in Direct Marketing, Promotions, Corporate Events and Special/Exclusive Events. Our priority is to understand your objectives and work in sync with them from conceptualization to completion, creating a unique and memorable experience.
Our organizational skills teemed with meticulous planning and attention to detail enables us to deliver to your expectations and to build a strong and continuous working relationship with you.
CLIENTS
SERVICES
Having delivered 11+ years of commitment, 60+ brands being impacted, 1000+ events executed as an experiential and creative agency, we provide bespoke solutions. We extend seamless support across various marketing requirements that are aligned to your objectives, creating and executing projects that inspire your audience.
Our Differentiators
Targeting a niche group of patrons, be it meetings, incentives, conferences or exhibitions, we unify your audience within a framework of business tourism. We partner with a strong network of aggregators across specific locations to cater to every need ensuring seamless delivery of your patron’s event.
INCENTIVES
We assure you optimum planning and execution of the event; elevating and motivating your teams to perform better. We will support you with our proficiency and provide you with an extraordinary experience to cherish and celebrate your achievers.
CONFERENCES
Being mindful that a conference is significant to your brand, Cobalt possesses the quality of having a keen eye for detail and assures to work in alignment with the specifications of your brand.
EXHIBITIONS
Our experience enables us to comprehend the requirements of your brand in the segment of exhibitions. We function in unison, paying regard to every aspect, be it venue coordination, design and installation of stalls, branding, visitor management, supervised kiosks and manpower support which enhances the visitor experience at your stalls.
MICE
MEETINGS
Who ever said that meetings have to be tedious and tiresome? Meetings can be lively and successful with the right strategy, planning and execution and Cobalt is here to enable just that.
Using various marketing tools and strategies we will assist you to actively promote and position your products and services to a predetermined target audience, defining your organization’s personality, while leveraging avenues to achieve your marketing goals.
We will help align what you want people to think about your company with what people actually think about your company.
PROMOTION AND ACTIVATION
BRAND MARKETING
By creating opportunities for awareness and engagement through brand-related experiences, we can build a relationship between consumers and your brand.
EXPERIENTIAL MARKETING
We enable you to connect with your target audience by creating feel-good, experiential events. Through these experiences, we will transition your target audience into loyal customers.
ON-GROUND MARKETING
Our expertise enables us to help brands connect with their target audience through road shows, live demonstrations and on-ground marketing activities. Through our approach, we endeavor to create a stimulating experience for your potential customers.
RURAL MARKETING
STATIC MEDIA
We evaluate the best static media branding options to optimize your marketing objectives. Our expertise lies in planning and executing static media implementation across lower pop strata markets (wall paintings, dealer boards, pole hoardings and other static branding opportunities).
INTERACTIVE MEDIA
We conceptualize and execute engaging interactive media for your target audience to build brand awareness at high congregation points such as village weekly markets, feeder markets and community congregation points.
SOCIAL NETWORKS
We help plan interesting activities and interact with various social networks such as SHGs, cooperative societies etc; at rural levels to build awareness and leverage brands.
LOYALTY PROGRAMS
The potential of loyalty programs is paramount for customer retention. We curate and execute loyalty programs that enhance and expand your customer value proposition. This in turn, captures your customer’s attention and helps your brand increase mindshare, market share and share of wallet.
CSR CAMPAIGNS
Our expertise lies in understanding your brand and its values and helping you run bespoke CSR campaigns. We create campaigns to position your brand in the best way possible while identifying brand allies and influencers who create impactful and meaningful partnerships. Using our marketing skills for outreach optimization we ensure your CSR campaign fulfils its objectives in all its entirety.
MARKETING
BRAND COMMUNICATION & DESIGN
Brands are the core of every business. It defines how customers perceive you, build trust and quantify your success in the market. Innovative and out-of-the-box designs enhance the brand image to propel you to the top of your audience’s mind.
We understand that a positive image that stands out is the perfect mantra for your brand’s success and we are here to facilitate that.
PRODUCT BRANDING
Tell us about your product and we will bring your brand to life with a story and design that is compelling. We create personalized brand stories that involve brand research, strategy, personality and logo that is elemental to a disruptive brand identity. We will also enhance your impact by creating brand assets.
EXTERNAL BRANDING
Our aim is to bring your brand to the fullest form of life using multiple mediums such as traditional media, video, digital designs and social media. Cobalt envisions the elements for your brand by unifying the mechanism of Concept, Identity, Content and Design.
INTERNAL BRANDING
Communication has the power to motivate, boost productivity and positively impact the employee experience. We specialize in creating engaging internal branding strategies to improve the overall communication, from concept to execution, in sync with you to create and engage a happy workforce, further contributing to the empowerment of your employees.
Whatever your branding requirement, be it corporate, product or personal branding, we are here to position and create a unique and lasting image in the marketplace.
DIGITAL EXPERIENCE
DESIGN THINKING
Our process of problem-solving is human-centric. Whether it’s creative design, digital strategy, enhancing user experience, prototyping or providing a customized solution, we focus on what is technologically feasible and commercially viable.
DIGITAL MARKETING
Using a multitude of methods to enhance your presence across various platforms online, we help in creating conversations about your brand. Keeping your potential customers in mind, we create innovative marketing strategies to give your brand a captivating image.
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Email Marketing
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Search Engine & Social Media Marketing
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Content Planning and Generation
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Campaign Monitoring Analysis and Reporting
VIRTUAL EVENTS
We architect virtual events to help you achieve your goals by creating seamless interactive experiences for users though the digital interface.
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Virtual Trade Shows
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Virtual Product Launches
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Virtual Promotions
CLOUD-BASED INTEGRATED CONTACT MANAGEMENT
Integrate leads from all your marketing campaigns on social media, search engines, websites and email campaigns to make them available on a single cloud platform enabling a simple Lead Management application.
EVENT MANAGEMENT
Event management involves strategy and tactical execution. Events have to be attractive to the target audience while being in line with the company’s vision and objectives.
CORPORATE EVENTS
Corporate events are organized by business entities to celebrate, educate, reward, inspire and bring people together. A people centric approach is crucial while creating a platform to showcase the strength of the organization.
Cobalt focuses on creating unforgettable experiences with the utmost professionalism. Our expertise lies in establishing powerful infrastructure and engaging our dependable team in achieving your objectives. We specialize in property selection, valuation, negotiation, activation, measurement and optimization.
SPECTRUM OF EVENTS
Networking events | Brand/Product Launches | Channel Partner Meets | Social Events | Entertainment Events | Gala Dinners | Community Events | Employee Events | Inaugurations | New-Channel Marketing | Tradeshows | Conferences | Workshops | Team Building Events | Sporting Events | Fundraising/Charity Events | Retailer Support | Experiential Tours
SPECIAL EVENTS
Cobalt aims to create a strong story that aids in elevating engagement of the audience; further making them feel connected.
Our IP event, the GoMAD festival, is a one-of-a-kind Music, Art & Dance Festival in India. GoMAD is an annual festival; a unique celebration of true talent through a diversified form of arts. Our first approach into music festivals was in 2012 when we were acclaimed by the media as ‘India’s First International Festival of Music, Art and Dance.’ It has also been popularly extolled as the ‘Woodstock of India.’
The three-day festival at the Fernhills Palace, Ooty, Tamil Nadu provided the desired ambience at a heritage palace tucked away in a sprawling forty eight acres of greenery, hosting more than hundred artists at each of the three festival editions with multiple sponsorships and partnerships. Therefore, having hosted an event of such magnitude, we are well-equipped to plan and execute similar events.
CONTACT US
PHONE
+91 81052 63495
PRESENT ADDRESS
D-401, No 15A, (New No 8), Charles Campbell Road,
Cox Town, Civil Station,
Bangalore - 560 005
REGISTERED ADDRESS
10/3-1, 1st Floor, Ashwa Arcade, Banaswadi Main Road, Jai Bharath Nagar, Bengaluru, Karnataka 560033